🏈Football Audiences Available NOW!🏈

Sports Innovation Lab is incredibly excited to unveil a set of new segments for your NFL, College, & Youth Football campaigns! All of Sports Innovation Lab's audiences are built using deterministic, transactional data. They have been proven to yield up to 20x greater sales lift and 2x ROAS for our clients! Connect with Sports Innovation Lab's Audience Desk to build custom segments that are specifically curated to your target growth areas and business objectives. 

The full list of our unparalleled, high-value football segments can be found below and activated on your preferred programmatic platform:

• Sports Innovation Lab> Gen Z Sports Fans>NFL & Football

• Sports Innovation Lab > Fan Football>NFL, Football Entertainment, Apparel, Subscriptions

• Sports Innovation Lab > comScore > Gen Z Fans & Viewers - NFL & Football

• Sports Innovation Lab > comScore > NFL Network Viewers & Official Merchandise Buyers

• Sports Innovation Lab> Home Entertainment Sports Fans>OTT Subscriber>NFL & Football Fans>Video Streaming

• Sports Innovation Lab > Youth Sports Fan>Football & Rugby>Gear, Merchandise, Subscriptions, Entertainment

• Sports Innovation Lab > comScore > Youth Sports Household and Football or Rugby Fans & Viewers

• Sports Innovation Lab> Charitable & Sustainable Giving Sports Fans>NFL

• Sports Innovation Lab x Comscore Partner Audiences (Coupling Transaction + Viewership Data)

  • Sports Innovation Lab> ComScore > Gen Z Fans & Viewers - NFL & Football

  • Sports Innovation Lab> ComScore > Youth Sports Household and Football or Rugby Fans & Viewers

  • Sports Innovation Lab> ComScore > College Sports Fans & Viewers

  • See the full list here!

• COMING SOON: Swiftie Football Fans

  • Reach out to audiences@sportsilab.com for access!

• By Request: Football Golfers, New Football Fans, & more!

  • Reach out to audiences@sportsilab.com for access!

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