Sports Innovation

Moves Fast.

Safe companies settle on being reactive.

Smart companies stay on offense.

CES Sports Zone January 9-12, 2018
Learn More

The Sports Innovation Lab is a market research company focusing on emergent sports technology. We've built a software platform for easily working with our massive data set. Our goal is to empower members to develop knowledge, discover new technologies, and make more informed decisions in the sports technology sector.

Latest Events, News and Insights

More News and Insights


We've developed a software research platform, built on our massive sports technology data, to help you get answers fast.



We track the sports technology market, so that your team doesn’t have to.

Bar chart


Our interactive data tools will get you smarter about the sports technology market.

Scout outline


We constantly evaluate technology using our proprietary measurement protocol.



We craft the videos, podcasts, infographics and posts that keep you current.

Tech globe


Sports technology is a massive global ecology (so we map it)!

Learn More

About Us

The Sports Innovation Lab is a sports technology market research and analysis company. We classify and clarify the complex world of sports technology, through novel research, through our global network of companies, and through innovative online data tools that deliver actionable insights to our members. We're here to empower people to make smarter, more deeply researched, and more informed decisions in the sports sector.

But why sports technology specifically?

We see sports as a proving ground for technologies that will have a much broader application—technologies that will dramatically change our everyday lives. Our focus on sports technology provides a lens for envisioning a practical future of innovation with a far reaching global impact. Sports are a powerful uniting force in the world, and we want to help make sense of our interconnected future.

Who We Are

  • We are technologists who believe in the power of innovation to change our everyday lives.

  • We are athletes, of all levels, who understand the global impact of sport on players and fans alike.

  • We are analysts who understand the value of interrogating assumptions.

  • We are researchers who are skilled in developing methods for answering the most difficult questions.

  • We are storytellers who know that any truth can only be as powerful as the way in which it's communicated.


We've witnessed first-hand the power of technology to shape sports globally and use that expertise to map the sports technology landscape. Our global clients want to know which technologies matter most and why. They want to know what is possible across global markets.

A four-time Olympic ice hockey player, Ruggiero grew up in Los Angeles. She graduated cum laude with a bachelor’s degree in government from Harvard University, where she was a four-time All-American, as well as an Academic All-American. She also holds an M.Ed. in Sports Management from the University of Minnesota and a M.B.A. from Harvard Business School.

In addition to her athletic accomplishments, Ruggiero currently serves as the Chief Strategy Officer for the 2024 Los Angeles Olympic Bidding Committee and is the Co-Founder and Managing Director of the Sports Innovation Lab, the leading independent market research and advisory firm delivering insights on the intersection of sports and technology.

Angela Ruggiero was appointed to the United States Olympic Committee of directors and began serving as an International Olympic Committee Member in February 2010, following her election to represent all Olympic athletes on the IOC Athletes’ Commission. She is the current Chair of the IOC Athlete’s Commission and a Member of the Executive Board of the International Olympic Committee.

In addition to Chairing the IOC Athletes’ Commission, she is a Member of the Executive Board (2016-); Member (2010-2014), Vice-Chair (2014-2016) then Chair (2016-) of the Athletes' Commission; Member of the following Commissions: Entourage (2010-2015), Evaluation then Coordination for the XXIII Olympic Winter Games PyeongChang 2018 (2011-), Public Affairs and Social Development through Sport (2015-), Coordination for the XXIV Olympic Winter Games Beijing 2022 (2016-); Chair of the Coordination Commission for the 2nd Winter Youth Olympic Games Lillehammer 2016 (2012-2016); Member of the Board of Directors of Olympic Channel Services S.A., Switzerland (2015-)

In addition to her duties on the IOC, Ruggiero is a member of the International Ice Hockey Federation’s Athlete’s Commission and the IOC liaison to the newly formed International Rugby Board Athletes’ Commission, while also serving on the Foundation board of the World Anti-Doping Agency and the Executive Board of the Women’s Sports Foundation.

A star player on the U.S. Olympic Ice Hockey Team and 2015 Hockey Hall of Fame Member (as just the 4th woman), Ruggiero won a gold medal in 1998, silvers in 2002 and 2010, and bronze in 2006. During her 16-year career with the U.S. Women’s National Hockey Team, she competed in more games than any other man or woman in USA Hockey history, playing in 10 world championships and earning the gold medal on four occasions.

Angela Ruggiero

CEO and Co-Founder

Josh Walker began his career as an aspiring sports journalist. After a very brief internship with the Vermont Expos as the voice from the crowd, Josh moved to Boston where he worked for Delphi Internet and wrote for local Boston newspapers. In 1997, Josh joined Forrester Research as a Research Associate in Forrester's Software and Architecture Group. As an entry-level market research associate, Josh interviewed CIOs of Fortune 1000 companies who were trying to navigate through the explosive growth of Internet-based technologies and adopt new programming models based on Java and XML.

Josh spent 6 years at Forrester moving quickly into the role of VP of Research. He started Forrester's TechRankings business – a product line designed to compete with Gartner's Magic Quadrant. Under his direction, TechRankings became one of the fastest growing products in Forrester's history. Josh eventually built a software testing lab at Forrester to support the growth of this business – which evolved into the Forrester Wave.

After Forrester, Josh spent time as an Entrepreneur-in-Residence at General Catalyst – a leading venture capital firm. At General Catalyst, Josh worked closely with David Orfao and Jeremy Allaire on the launch of Brightcove and on other deals such as Kayak, Choicestream, and Demandware.

Since leaving General Catalyst, Josh has successfully launched and grown several venture-backed companies at the cross-section of software and data: CityVoter, Comlinkdata, and Stattleship. Josh currently runs the Boston Sports Analytics group and helps drive product direction and strategy for the Sports Innovation Lab. He began building the Sports Innovation Lab's research platform after meeting with owners and operators across professional sports. The opportunity was a familiar one. There were too many vendors selling complicated technology to buyers who wanted to optimize their operations without having to learn technology. The market wants an objective voice to help with these decisions and a way to demystify sports technology. In December 2016, Josh incorporated the Sports Innovation Lab with his partners Isaiah Kacyvenski and Angela Ruggiero to address this global market need.

Joshua Walker

President and Co-Founder

Our Advisors

Our Clients

We are proud to work with our founding corporate clients, with our academic associates, and with all our partners. These groups see a future where technology drives the future of sport.

  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab 1.1
  • Http%3a%2f%2fsportsilab star sports.png?ixlib=rb 1.1

Get in touch

We want to hear from you!

Whether you are a company innovating in sports technology, an investor looking for more insights, or a sports fan looking for an exciting event to attend, we want to hear from you!

Reach out to us and someone from the Lab will be in touch.