New Media and Brand Engagement With Zack Weiner of Overtime

On this episode of the Fluid Fan Podcast, Angela Ruggiero is joined by Zack Weiner President and Co-Founder of Overtime. Overtime is one of the fastest-growing media and sports brands in the market. Zack will talk about Overtime's media strategy, the power of shoulder content and athlete-driven media, as well as the emergence of Overtime Elite- their new high school basketball league. Zack and Overtime have been able to amass over 50M followers across their 7 social media channels. He’ll also tell you his plans for the company after their recent raise of $80M.

Listen on iTunes
Listen on Spotify
 
 
Previous
Previous

Marketing Across Global Sport with Lynne Biggar of Visa

Next
Next

The New Age Of Collegiate Athletics With Val Ackerman Of The Big East