🚨SPORTS BETTING WEBINAR🚨 THIS WEDNESDAY 12/14💰
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GET AN EXCLUSIVE SPORTS BETTING REPORT READ-THROUGH THIS WEDNESDAY...
As you may have heard, our latest report, "How to Capture the Growth of the U.S. Fantasy and Sports Betting Market," has been released. We're excited to announce that we are having a one-time, exclusive report read-through with the public. Join our Co-founder and Chief Data Officer Josh Walker as he does a deep dive into the nitty-gritty of our report with our analysts.
If you're a sports betting stakeholder, acquisition marketer, fan experience stakeholder, or venue stakeholder, you can't miss this. It could unlock a whole new strategy that will resonate with the way the betting industry, and the bettors within it, is changing.
We will answer the questions you're dying to know about this bustling (& hustling) business:
How do bettors spend on professional sports and streaming? Where do these fans live? What else do these sports bettors buy? Where do women's sports lie in the larger sports betting market? Are these fans loyal to one sports book or do they sign up for multiple accounts? How has sports betting's relationship with the media changed fan's consumption of and engagement with sport?
Join us on December 14th at 1pm EST to dive into the key findings and implications of this ground-breaking piece of research. Come with questions and leave with data-driven insights that will forever impact how you view this ever-evolving market.
ICYMI | Let’s Talk Soccer
Most Innovative Membership Briefing Recap
Our Soccer Thesis: The US is the last emerging market for soccer fandom.
During our most recent Most Innovative Membership Briefing, we discussed who US Soccer Fans are and how to tap into their respective communities.
US Soccer Fans | Key Insights
The United States is the last emerging market for soccer in the world; it feels like soccer is “everywhere” - the data proves that’s just not the case yet.
Soccer fandom in the United States is both national (USMNT, USWNT, Mexico), and local (MLS, USL, NWSL). Fans focus on the teams that are locally available.
While the market is still emerging, early data shows the US soccer fan to be a higher value fan than other sports.
We cannot expect US-Based soccer fans to behave similarly to other parts of the world. We need to better understand the different US-Based Soccer personas.
For more data and actionable insights, join our Most Innovative Membership program.
COMING UP NEXT:
Luxe: Drip & the Concrete Runway
December 15, 2022 at 1:00-1:45pm ET
The creator economy and digital space are evolving fan spending, from influencing a more style-conscious culture through increasing conversations about game day fashion. Who are the consumers that buy from luxury brands? Does one league or sport have a greater affinity towards buying luxury? Join us to find out!
If you're ready to create breakthrough fan experiences and connect with the Fluid Fan through technology, visit our website sportsilab.com or email info@sportsilab.com!