LAUNCHING OUR LATEST REPORT: SPORTS BETTING
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Sports Betting Report is LIVE!
We at Sports Innovation Lab decided it was time to lift the curtain on the sports betting industry. Our new report reveals myths around industry growth, uncovers facts around legalization, and unveils the insights you need to find success in this bustling (and hustling) business.
Betting is perhaps only second to NFTs when it comes to the most frequently cited trend in sports for 2022. And like NFTs, there’s a lot of buzz, but not enough rigor and analysis on what’s actually taking place underneath the headlines… UNTIL TODAY.
In our brand new report, “How to Capture The Growth of the U.S. Fantasy and Sports Betting Market,” we analyzed transactions from more than 10 million U.S. consumers to segment, value, and explore bettors at an unprecedented level. We examined the questions everyone is asking surrounding:
Cross-channel bettor behavior and the effect of on-premise sportsbooks at sporting venues on bettor activity
Sports betting’s effects on the competition for media rights
Where new bettors will come from, their core behavioral traits, and how to win them
*Our data comes from a random panel of 10 million credit & debit card holders in the United States. Transactions portrayed here are from 1/1/2020 through 9/9/2022.
After our analysts dug into all of these questions, legalization, loyalty, expansion, and acquisition, we discovered that sports betting’s initial growth-drivers aren’t sustainable. However, the industry can still be massively fruitful IF we are thoughtful and strategic about how we move forward, evolve, and expand the addressable market through creative and radically new fan experiences. If you’re ready to lift the veil and dive deep into the betting economy, the report is available TODAY.
Download it now to be one of the first people to find out these can’t-miss insights!
If you're ready to create breakthrough fan experiences and connect with the Fluid Fan through technology, visit our website sportsilab.com or email info@sportsilab.com!